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Colgate has a cool Beauty App for iPhone users. The Colgate Max White Photo Recharger iPhone Application basically whitens your teeth…virtually. Â In photos your teeth should appear whiter so when you upload/share your photos you will have pretty white teeth. It’s cool and the App is free, too bad for me I don’t have an iPhone (if you are like me and don’t have an iPhone but still want to check it out click here…Colgate or look below.Â Â Check iTunes for the app.