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Drake, Pitbull and Trey Songz have teamed up Kodak! Or the “So Kodak” campaign! Kodak called on these threeÂ youngÂ artists to draw on the brand’s unique position in pop culture to engage young, socially connected consumers. The So Kodak campaign coincides with the introduction of the newest KODAK EASYSHARE Digital Cameras featuring Kodak’s exclusive Share Button. The Share Button makes it easy for consumers to share their pictures and videos with their social network.
“Being on the road, I’m often away from family and friends. Kodak â€“ with features like the Share Button â€“ makes it easier to keep in touch, which is important to me,” said Grammy-nominated artist Drake. “I’m excited to be part of the So Kodak campaign since it is all about expressing yourself, something I strive to do in my music everyday.” Drake’s debut album,Â “Thank Me Later,” has gone platinum and he will be touringÂ North AmericaÂ through the fall.
Photo from Kodak