Rihanna Named Creative Director For Sock Brand Stance


Rihanna can now add sock connoisseur to her resume. Ri was named contributing Creative Director and named as a Punk & Poet brand ambassador for Stance sock brand. “I’ve had a great relationship with Stance for a long time and ‎I am happy to be working with them on such a fun and creative project. This is an exciting new venture.”

To celebrate the kick-off of the relationship, Stance has released two limited edition styles in a print called Murder Rih Wrote. Both styles are 3-of-a-kind sets, meaning there are 3 socks in the set, each with slightly different graphics that make for a mix and match collection.

The first limited edition style, in which Rihanna is pictured, is a combed cotton over-the-knee silhouette. The second is the Murder Rih Wrote crew sock which is available in both men’s and women’s sizes. Each crew set is individually numbered, making it a true collector’s piece, with only 1,500 sets produced. Both styles are available now exclusively at Stance.com.

Rihanna’s first complete Stance sock collection will be unveiled this fall and will be available globally. As a contributing Creative Director, Rihanna will also work on various creative projects with Stance throughout the life of the partnership.

To get exclusive updates on Rihanna’s creative contributions to Stance, follow @stancemuse on Instagram and Twitter, and Stance Muse on Facebook.