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Victoria Beckham may be a respected fashion designer, but she threw homage to her roots as a pop singer for her first Target commercial for her Victoria Beckham for Target collection. “My first ever TV advert for #VBxTarget! So much fun with @targetstyle x VB See it now at victoriabeckham.com/target,” she wrote on Instagram with the video. “TURN IT UP and #spiceupyourlife 🔊 @willyvanderperre.” The new ad shows off a few of Victoria’s piece and one of her Spice Girls hits—-“Spice Up Your Life.”
Victoria recently dished on taking her clothing empire to the masses with a partnership with Target. “I loved the idea of opening the brand up to a wider audience and being able to share my vision with a broader customer base. So when Target—a company based on accessibility and inclusiveness—proposed a collaboration which combined all of these things, it was an easy decision to make.”
Victoria Beckham for Target ranges in price from $6-$70, with most items under $40, and will be offered in sizes XS-3X for women and NB-XL for girls, toddler and baby. The collection will be available April 9 through April 30, 2017, or while supplies last, at all Target stores and Target.com, with select pieces available for global shoppers via VictoriaBeckham
Photo from Target