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The adorable and talented singer/rapper Becky G has been named the newest face of CoverGirl. The 16-year-old was discovered on Youtube by hitmaker Dr. Luke. becky even nabbed a cameo from Jennifer Lopez for her music video, “Becky from the Block.” “I think it’s really cool that COVERGIRL is giving me this opportunity to inspire other girls to work it, own it, love it no matter what you’re like or where you’re from because that’s what being beautiful is all about. Even when I’m in sweatpants, if I have makeup on, I feel like I can rock the world.”
Becky G is such a relatable and powerful role model, who, from a very young age, has advocated individualism and paying respect to where you come from and where you want to go,” said Esi Eggleston Bracey, VP and General Manager, COVERGIRL Cosmetics. “She’s a smart, motivated and strong-willed young woman who knows exactly what she wants to do in life, and it’s that attitude that the COVERGIRL brand loves about her and identifies with. Becky is a star on the rise, and we’re excited to welcome her into the COVERGIRL family.”
Becky will debut many looks from the brand’s new collection, including ones featuring the fired-up, volumizing COVERGIRL Flamed Out Mascara. Rocking the mic, her lips and nails will be in the spotlight showcasing COVERGIRL Lipslicks Smoochies Lip Balm, providing a hint of sheer, beautiful color; and COVERGIRL Outlast Stay Brilliant Glosstinis, which are mini versions of Outlast Stay Brilliant Nail Gloss in tropical, glossy colors perfect for summer.
Photo from Covergirl