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Taylor Swift is the epitome of natural beauty,which is why COVERGIRL has chosen her for their new line, NatureLuxe. The line, launching January 2011, includes a Silk Foundation and a Gloss Balm, both delivering a perfectly polished makeup look and a lightweight feel. The products were inspired by a new definition of luxury seen in both beauty and fashion that moves away from overstated, heavy opulence to simple, high-quality experiences.
Swift says, â€œIâ€™m really excited for people to discover the newÂ NatureLuxe line from COVERGIRL! The Silk Foundation and Gloss Balm are really light and fresh, they feel amazing on my skin.â€
The NatureLuxe Silk Foundation is for the woman who wants a full-coverage foundation that looks polished, yet feels lightweight. The formula contains hints of natural jojoba and rosehip extracts along with cucumber water — which is a lighter, more luxurious alternative to a heavier feeling emollient. These ingredients were chosen due to their inherent properties: cucumber water is exchanged for a heavier emollient because it is refreshing and light-feeling to balance creaminess on application. Jojoba and rosehip extracts were chosen for their indulgent experience. The new Gloss Balm is a luxuriously lightweight blend containing mango butter, shea and other butters in exchange for heavier feeling emollients. The formula provides a light, silky application and a luxurious lip feel and finish that isnâ€™t heavy or sticky.
Will you try the new line, NatureLuxe?
Photo from COVERGIRL