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Thia is huge, Covergirl is officially
At COVERGIRL, we believe that you shouldn’t have to choose between the beauty products you love and the values you believe in. As the biggest makeup brand* to achieve Leaping Bunny certification in partnership with
Cruelty Free International, we’re committed to getting affordable, ethical makeup into the hands of anyone who wants it.
Covergirl Wants Your Participation Too
Covergirl wants to eliminate animal testing for good. By purchasing makeup with a Cruelty Free sticker on that label you are doing your part by eliminating animal testing. But don’t stop there, reach out to other brands to encourage them to follow suit and go cruelty free so they can join the movement and land their own Leaping Bunny certification. You can join Covergirl and celebrate their certification and support Cruelty Free beauty by sharing the hashtag #COVERGIRLCRUELTYFREE and #COVERGIRLMADE!
How did Covergirl get certified?
The Leaping Bunny certification from Cruelty Free International is an internationally-recognized certification for cosmetics, personal care and household product brands which are not tested on animals. COVERGIRL products have not been tested on animals, either by us or our suppliers—it’s the toughest standard in the world. To get certified, we underwent a rigorous independent audit of our global supply chain from start to finish, ensuring that ALL of our products are free from animal testing.
Will Covergirl’s new label push you to buy their products?