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Madonna is no stranger toÂ controversy…but this has everything to do with her cleavage in her ‘Truth or Dare’ fragrance ad. ABC thinks the ad can’t run on TV for its racy nature…helloÂ itsÂ Madonna, so they want the ad edited.
Madonnaâ€™s cleavage is just too much for Disney-owned ABC. The network says Madonnaâ€™s ads for her Truth or Dare perfume are too racy to run and have insisted that shots of her breasts and behind be covered up. ABC execs ordered producers of the perfume ad to digitally alter offending shots of her body in the 30-second black-and-white ad, which leaked on the Internet yesterday and shows her cavorting in a low-cut corset and fishnet stockings, wearing a cross and singing over a dance beat, â€œIâ€™m a bad girl.â€ A source told us: â€œABC viewed the ad [and] came back with a list of changes. They say they want her bra digitally made bigger, and to extend higher to cover more of her chest, and her corset longer to cover more of her bottom. ABC also wants to cut another suggestive scene where Madonna writhes around.â€ Ironically, Madonnaâ€™s team wanted the ads to run during the shows â€œGCBâ€ and â€œScandal.â€ But even once the requested changes are made, ABC brass think Madonnaâ€™s sexy black-and-white ad can only run after 9 p.m. â€” oddly with the exception of daytime show â€œThe Viewâ€ (perhaps because its viewers are unshockable). Page Six earlier reported that Madonnaâ€™s video for her new song, â€œGirl Gone Wild,â€ had to be re-edited after YouTube banned it from open view and slapped it with an â€œ18 years and overâ€ rating because of racy content. A second source confirmed to us, â€œABC has requested some changes be made to the content of the Truth or Dare perfume commercial.â€